I’ve got a Hunch for local stuff

24 August 2010

I have been working on and following the local and travel space for about 4 years now. And although I have yet to make a dent in the market I am trying to break – I’ll write a long post at some point on why – I think I understand the space decently and I have a fair idea of what things may work or won’t and who are the players who are going to shape that market.

In my view, Hunch is one of those for a number of reasons I’ll try and explain later and I think they finally made a move that is taking them into the right direction. The UI and how they fit into the users behavious are still to work out, but what they are doing is certainly worthy of notice.

TechCrunch has an article about it and here you can go directly to Hunch Local .

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The Water Rat

Description and Character Traits
Chinese Symbols	Animal Symbol	Ancient Symbol	Element Symbol

	The Rat	The Child	Water
Brief Description	The Rat is highly imaginative, charming and very generous. They can sometimes be quick tempered and overly critical.
Positive Traits	charming, protective, compassionate, communicative, dynamic, familial, thrifty, skilful, sober upright, attractive, idealistic, prosperous, experimental, calm, sensual, loving, talented, adaptable, open-minded and brilliant entrepreneurs
Negative Traits	possessive, picky, defensive, excessive, addictive, fickle, stingy, bumptious, bossy, exploitive, anxious, argumentative, opinionated, overbearing and self-obsessed
General Description of All Rats	Being born under this sign determines many talents, as well as other characteristics that may not be so commendable. Rats are very lively and need a lot of mental and physical stimulation. They can be calm and perceptive, but sometimes their brains can cause a mental restlessness, tempting them to take on too much, only to discover they are unable to meet their commitments. Rats are blessed with one of the best intellects going. Add to their intelligence a curiosity and a bright imagination, and they seem as sharp as a needle. The sign of the Rat is the first sign in the cycle giving Rat people exude great leadership qualities and are good at taking the lead. They don't mind a lot of responsibility and they demonstrate a strong presence that other people respect. For those with the Rat nature, status and monetary satisfaction are the greatest motivation.
Detailed Description of The Water Rat	Being guided by the Water element means these Rats have a knack for influencing people. With their strong intellectual powers and great insight, they are also great puzzle solvers. They are quick to understand others and are incredibly practical people. Rats apply their talents to their everyday lives, making them obliging, generous and compassionate to other people. Generally, they are liked and respected by everyone. Like all Rats, however, they can be determined to seek their own gain, and will not mind using these talents to achieve it - though generally without losing anyone's respect in doing so.

TheWaterRat